Dairy Herd Management magazine is uniquely positioned to provide applicable production and dairy management content targeted to upscale, commercial dairy farmers. Our subscribers own and manage at least 50 or more dairy cows or replacement heifers. While this segment represents about 7,000 operations, these farms produce more than 75% of the U.S. milk supply.
Dairy Herd Management goes to market in a variety of ways. The award winning magazine circulates to 58,500 subscribers, including nutritionists and veterinarians. DairyHerd.com is updated multiple times each day with the latest news and dairy market information. Dairy Herd Management is also featured weekly on AgriTalk Radio and AgDay TV.
Jim Dickrell is the editor of Dairy Herd Management. He is based in Monticello, Minn., northwest of Minneapolis. Dickrell has 30+ years of publication experience and also operated his family’s Wisconsin family dairy farm. He holds a master’s degree from Hamline University in St. Paul, Minn. In addition to traveling extensively within the United States covering the dairy industry, he has visited Europe, Canada and Mexico on numerous assignments for Dairy Herd Management . Dickrell is a past president of the National Mastitis Council, past president of the American Agricultural Editors Association, an AAEA Master Writer and winner of dozens of writing awards. Dickrell is a recipient of Mid-America Dairymen’s Salute Award for excellence in agricultural communications.
Catherine Merlo is based in Bakersfield, Calif and is an editor for Dairy Herd Managment. She travels widely across the U.S. covering national and western issues for Dairy Herd Management. She also serves as online editor for DairyHerd.com and is part of the AgWeb.com editorial team. Merlo has more than 25 years of experience as a writer, journalist and photographer. Merlo previous operated her own communications fi rm with clients including the U.S. Department of Agriculture, CoBank, National Cooperative Bank, Sunkist Growers, Calcot Ltd., San Joaquin Valley Cotton Board and the Glassy-Winged Sharpshooter Task Force.
Wyatt Bechtel joined Farm Journal Media in October 2013 as associate editor for Dairy Herd Management. Bechtel was raised on a ranch in the Kansas Flint Hills, where he remains active in managing the family’s cowherd and assisting in veterinary procedures and pharmaceutical research. An agricultural journalism and animal science graduate of Kansas State University, Bechtel will be based in Farm Journal Media’s livestock office in Mission, Kan. From there, he will provide daily content to Farm Journal Media’s online mobile, social media, radio, television and print outlets.